Your streetside business needs to be attractive to passersby if you want to attract walk-in traffic. This is especially true if you operate in a commercial shopping district where there are lots of pedestrians as well as small shops vying for their attention. First impressions matter, so it's vital that you put the appearance of your business exterior at a high priority. The following guide provides a few tips and ideas to keep the outside of your business attractive and welcoming.
Clearly marking your exits is a necessity. Not only can patrons find their way out of your business more easily, but you will also avoid the fire department fining you for not marking your exits. (It is a fire safety hazard when you do not post exit signs above doors.)
However, it is understandable that you may not be able to afford any electrical or neon exit signs. That is okay because the law allows signs that clearly mark exits and other types of signs that use other means of "
If you're a small business owner trying to compete in a big world, you need to find creative ways to get yourself noticed. That can be difficult when you're on a limited advertising budget. Luckily, there are some steps you can take that will improve your visibility and bring in customers. Here are three things you can do to get your business noticed.
Update Your Signs
When it comes to your storefront, your signs are the first things that customers notice—or don't.
Advertising has to be catchy and interesting in order to draw in customers. Selling clothes in a retail store is not always easy because it can be tough to come up with new and interesting advertising displays. One way to give sales a boost is through taking advantage of the holidays. The winter holiday season is the most commonly successful time of the year to promote sales but, as the saying goes, "
An awning gives your storefront a friendly appearance while also providing an interesting alternative location for placing your business name signage. Awnings also help extend your business into the sidewalk traffic, since you can use the space beneath the awning to display merchandise, provide customer seating, or to house creative sidewalk signs. The following tips can help you maintain your awning.
Tip #1: Choose the right materials
Not all awning materials are created equally.