About a year ago, I started looking into completely overhauling our store's sign work. I didn't know where to begin, but I knew that something had to change and fast. I started taking a harder look at our systems processes, and it occurred to me that our signage didn't properly reflect our core values or interests. I was really frustrated, so I decided to start working with a professional designer. I talked with him about what each sign needed to say, and he helped to create some really interesting, impactful sign work. This blog is all about making signs that you will love forever.